What does the BASE (Be a Star, Advertise, Serve, Engage) strategy in action look like on a Facebook page?
Social Media is for engaging with your customers
Social media platforms exist so people can interact and engage with other people.
Social Media is for Customer Service
Customer service happens on social media, whether you realize it or not
Customer service happens online. Is it so shocking? Everything else happens online. When you think of social media I want you to think of customer service. Customer service is potentially the most important aspect of social media management.
How to post Coronavirus COVID-19 Updates to your Google My Business Page – Small Business Help
This video shows you how to quickly and easily post COVID-19 updates to your Google My Business for your customers to stay informed.
Helpful GMB Info Links
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How to prepare your store for Coronavirus (COVID-19) – 7 Ideas for your retail business
This pandemic is no joke. The stock market is dropping, people are staying home from major family and life events. I am sure this virus is on your mind. It’s on the minds of your employees and customers.
Read moreBreadcrumbs issues detected data-vocabulary.org deprecated – How to fix
[Video Transcript]
Helpful Links
https://developers.google.com/search/docs/data-types/breadcrumb
https://support.google.com/webmasters/thread/26338421?hl=en
Hi everyone, thanks for joining me. Today we’re going to be talking about what to do if you receive the new breadcrumbs issue detected for your site from Google Search Console.
Read moreNew Events Issues Detected for Site – How to Fix
Most Independent Retailers Still Don’t Know How to Meaningfully Engage on Social Media – The Importance of Local Relevance
Social media platforms exist so people can interact and engage with other people.
In 2020, Social Media Management is a Customer Service function for Retailers
Customer service happens online. Is it so shocking? Everything else happens online. When you think of social media I want you to think of customer service. Customer service is potentially the most important aspect of social media management.
My 2019 Goals and Results
On January 1, 2019, I created the following goals. I accomplished some and failed at others. Today, I am reflecting on my success (or lack thereof) as I plan for my personal and professional goals in 2020.
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