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May 2020

Google, Websites

How to see what people search for on your Shopify site using Google Analytics

Keegan EdwardsMay 30, 2020 11:28 amMay 17, 2022

Hi everyone, and thank you for checking out this video. So let’s just say you have a Shopify website, like this one here, and you want to find out how many people are searching in your search bar and what they’re searching for.

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submitted url seems to be a soft 404 what does it mean and how to fix it
Google, Websites

Submitted URL seems to be a Soft 404 – Google Search Console – What it means and how to fix it

Keegan EdwardsMay 23, 2020 3:51 pmMay 17, 2022

Submitted URL seems to be a soft 404 – is it a thin content issue?

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Google, Websites

How to check if URL is indexed in Google using Google Search Console

Keegan EdwardsMay 21, 2020 11:56 pmMay 17, 2022

Using the Coverage section of Google Search Console to see if your URL is indexed

[Video Transcript]

Hi everyone and thanks for joining me.

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Why small businesses shouldnt use too many social media platforms
Digital Marketing Book, Social Media

Why small businesses shouldn’t use too many social media platforms

Keegan EdwardsMay 20, 2020 2:09 pmMay 17, 2022

We’ve covered four platforms so far in my blog posts. I would encourage every independent retailer to use at least one of the platforms. There are others that may be valuable for you depending on your industry and experience.

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Email Marketing, Marketing

How to use Shopify Email Marketing

Keegan EdwardsMay 13, 2020 8:46 pmMay 17, 2022

Hi everyone and thank you for joining me. We are going to talk about how to use Shopify’s brand new free email marketing platform.

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Pinterest marketing
Digital Marketing Book, Social Media

How to use Pinterest for Marketing Small Business

Keegan EdwardsMay 13, 2020 11:33 amMay 17, 2022

Pinterest is a social media platform that is often compared to digital scrapbooking. 

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Google, Websites

New Products Issues Detected on your website – What does it mean?

Keegan EdwardsMay 8, 2020 7:04 pmMay 17, 2022

Video Transcript on what the products issues detected on means

Hi, thanks for joining me here today. So you just received an email and it said you have a products issues detected on your website. Well, what the heck does that mean?

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Ranking in local Google search results
Google, Marketing

The real cost to your business of going with the cheaper website

Keegan EdwardsMay 1, 2020 12:28 amMay 17, 2022

People use Google to find the products they want to buy. If I want to buy pet food I search “pet food near me.” When I want to buy a new power tool I search “power tools near me.” If I want to buy a trampoline I search “where to buy a trampoline near me.”

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Keegan Edwards focuses on innovative and practical digital marketing solutions for affiliated groups of independent retail stores.

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